| |
|
| |
Of course we believe in integration. Who doesn’t?
But our experience suggests that “generalism” is a state to which consultancies aspire,
but which none has yet attained.
The best deign still comes from design consultancies; the best e-brochures from
direct marketing agencies and so on. So, we create multi-disciplinary teams that we tailor to
clients’ requirements.
All brand communication campaigns need a big idea to integrate around and in
our opinion that idea is still more likely to come from an design consultancies
than anywhere else. |
|
|
